28.1.15

User Research: Survey

To get better knowledge of our users, we created a survey to find out about TV usage, viewing habits, social aspects and more. Take the survey here

1. What is your age?

18 to 24
25 to 34
35 to 44
45 to 54
55 to 64
65 to 74
75 or older

2. Do you have a TV subscription?

I pay for a subscription
I share a subscription with my friends/housemates/partner
My parents/guardian does
No

3. Who is your TV subscription with?

Please State (if no subscription enter N/A)

4. What influences your choice in TV subscription? (select all that apply)

Cost of the package and/or value for money
Extra services (e.g. Sky Go - TV catch up on the go)
The range of channels
TV & Internet bundle
N/A

5. Are you satisfied with your current TV subscription?

Satisfied
Poor level of choice
I get what I pay for
Lots of selection but I don't use it to it's full extent
N/A

6. Roughly how many hours per week do you spend watching TV?

0-5 hours
5-15 hours
15-25 hours
25-35 hours
35+ hours

7. What factors influence your time spent watching TV? (Select all that apply)

Your schedule
What is on that week
Your mood
No factors

8. How do you watch TV? (Select all that apply)

Casual viewing
Plan your TV schedule based on the week's TV guide
Streaming service (e.g. Netflix)
Catch up online
Catch up on your TV subscription service
Recorded TV
I don't watch TV

9. Who do you generally watch TV with? (Select all that apply)

Family
Friends
Alone

10. How often do you discuss TV programmes with other people?

Frequently
Occasionally
Sometimes
Not at all

11. How would you discuss TV programmes with other people? (Select all that apply)

In Person
On the Phone
Text Messaging
Instant Messaging (e.g. iMessage or Whatsapp)
Social Media (e.g. Facebook or Twitter)
Specialised Sites/Applications
Other (Please State)

12. Who would you discuss TV programmes with? (Select all that apply)

The same people I watched with
Friends
Family
Anyone
Nobody
Other (Please State)

13. What are your favourite TV genres? (Select all that apply)

Art Television
Drama
Crime Drama
Sitcom
Comedy
Serial (e.g. Soap, Miniseries)
Science-Fiction
Reality
Home & Property
Historical
Documentary
Educational
Factual
Political
News & Public Affairs
Religious
Sports
Cooking
Game Show
Other (Please State)

14. Give examples of your favourite TV programmes

Please State

15. Do you generally watch TV series'?

I only watch serial TV programmes
Sometimes
Not at all

16. Does the appearance of your favourite actors/actresses influence your TV choices?

Yes
Sometimes
Not at all

17. To what extent does your mood influence your TV programme choice?

Completely
Moderately
A little
Not at all

18. Do you use the pause/rewind/fast forward function while watching TV?

Yes
No
Sometimes
I don't have this feature

19. What are your recording habits?

I frequently record series'
I occasionally record series'
I record programmes randomly or when I know I will miss them
I do not have this feature

20. Do you find that there is a lack of space for recordings on your TV service?

There is not enough space available
Someone else takes up all the space
Not a problem
I do not have this feature

21. How often do you find that being bored with your TV programmes gives you an incentive to watch and discover new programmes?

Frequently
Occasionally
Not at all

22. If you have different TV viewing habits to your family/friends/partner, how do you solve this? (Select all that apply)

Watch TV programmes together
Watch TV at different times
Watch our own TV programmes on catch up separately
Don't have this problem

23. Do you find that your family/friends/partner have different TV preferences?

We watch different programmes
We watch the same programmes
A combination of both

24. What Social Media site do you use the most? (Select all that apply)

Facebook
Twitter
Instagram
Pinterest
Google+
None

25. Do you own a tablet device? (i.e. iPad)

Yes
No
There is one in my household

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